Broad & Washington Project

Project Summary
Broad and Washington is a new mixed-use development project proposed by Insight Property Group LLC represented by McGuire Woods LLP. The site is located at the corner of East Broad Street and North Washington Street. As proposed the project would include the following elements:

  • a five-story mixed-use building with a ground floor retail use of approximately 67,000 square feet, which includes a two-story grocery store;
  • a five-story residential multi-family rental apartments with 324 units;
  • a four-story office building; and
  • a two-story above grade parking garage in addition to two levels of underground parking.
Subject Properties
The Applicant proposes to consolidate four parcels along the north side of E. Broad Street between North Washington and Lawton Streets and on Park Place. The subject parcels are as follows: 100 N. Washington Street, 127 E. Broad Street, 131 E. Broad Street and the City owned parcel on Park Place. The site is occupied by an office building at the intersection of E. Broad and N. Washington Streets, an Applebee's restaurant, a medical office building at the intersection of E. Broad and Lawton Streets, and the City owned parking lot on Park Place.  

The City is asked to consider the following land use actions associated with the development proposal:

  1. Zoning Map Amendment (Rezoning) – to change from T-1, Transitional District (City Code definition here) to B-2, Central Business District (City Code definition here)
  2. Comprehensive Plan Future Land Use Map Amendment – from Business and Transitional to Mixed-Use
  3. Special Exception – to allow residential use within a mixed-use development
  4. Special Exception – to allow a height bonus of up to 10 feet in B-2, Central Business District
Development proposals of this scale must go through numerous phases of staff review and receive several reviews and approvals by boards, commissions and City organizations before they are considered for approval by the City Council.

Public Input
For questions or comments contact:
Carly Aubrey  
Gary Fuller
Akida Rouzi
Upcoming Meetings
At this time there are no meetings scheduled for this project pending staff review of their recent submission. 

Project Status
Application package submitted on August 5, 2015.  A second supplemental submission with a traffic impact analysis and shared parking study was received on December 21, 2015.
1st Submission - Application Materials (August, 2015)
Architectural Packet
Conceptual Development Plan
Application and Supporting Documents
Fiscal Impact Data

2nd Submission - Application Materials (December, 2015)
Broad & Washington Rezoning-Special Exception Review Book
Broad & Washington Conceptual Development Plan
Broad & Washington Shared Parking Report
Broad & Washington Traffic Impact Analysis with Appendix
Broad & Washington Metes and Bounds
Broad & Washington - Draft Voluntary Concessions
Broad & Washington Response Letter